The sitch

Strategic and creative services for game changers. Founded by two seasoned agency leaders who’ve worked together for over a decade, we’ve helped hundreds of clients like you thrive. Whether you want to craft an impactful brand, build the website you deserve or take your marketing to another, we’ve got you.

Work with senior talent

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Work with senior talent •

A new kinda
agency experience

At Sitch, you engage directly with the senior-level talent doing the work, no layers of inefficiency, pass-offs to juniors or crossed-wires required. Our no-fixed-address model means 100% of your budget goes toward moving your tourism or retail business forward. As a virtual team with zero fancy overhead, we offer a modern, nimble, responsive and specialized agency experience.

Our AI policy

Human creativity is now more important than ever.

AI is a tool for efficiency, not a replacement for human talent. It has great potential, but the human brain evolved over millions of years—its spark of ingenuity, creativity and emotional intelligence cannot be outsourced. AI’s understanding is based on human understanding, its outputs are the average of everything that already exists on the internet. Do you want to be the average of everyone in your market? No. Let’s aim higher and keep it human together. 

All our client work is done by people: Our strategy, copywriting and graphic design skills have been honed over decades and are at the core of all our service offerings.


We use AI for efficiency based tasks, including:

  • Research

  • Information gathering 

  • Information synthesizing 

  • Data analysis

With 34 years of combined experience in executive roles and agencies, we’ve led the strategy, branding and campaign marketing for more than 200 unique local, national and international organizations. We bring enthusiasm, know-how and original thinking to every project.

Team

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Mandy Gommerud

Co-Founder, Director, Communications + Strategy

So far in her 13-year marketing career, Mandy has led the strategy, creative and communications for more than 150 unique brands and campaigns. Her agency experience spans local and national borders. Mandy also co-owns Glamp Good, a geodesic dome glamping experience in the Boreal Forest.

• Diploma in business & marketing, 2010, Eastern College

• Lover of adventure, fashion and fun

• Path-carver, dreamer & doer, sleep fanatic

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Dustin Coulson

Co-Founder, Creative Director

With 11 years of marketing experience, Dustin has led the conceptual and creative development of more than 80 local and national brands and campaigns. His multitude of skills and years of agency experience help to bring each project he’s involved in to life.

• Degree in graphic design, 2011, MacEwan University

• Lover of all things design, including the universe

• People-person, deep thinker, turtleneck wearer