Glamp Good
What we did
• Direct booking website design, writing and development
• Company name, strategic positioning and brand platform
• Social media strategy, content creation and community management
• Environmental branding and marketing collateral
• Ongoing marketing services
As Alberta’s only fully forested pet- and family-friendly geodomes, Glamp Good has guests come from across Canada to glamp under the stars in the boreal forest. We manage and maintain all of Glamp Good’s tourism brand marketing, website, social media platforms, content creation and promotion.
01 • Public relations
National TV feature
Glamp Good was featured on Cityline, a beloved lifestyle talk show broadcasted across Canada since 1984. The segment, created and hosted by Edmonton-based blogger and influencer Linda Hoang, featured Glamp Good among “5 of the most unique accommodations across Canada”. Glamp Good credits the earned media opportunity to a strong strategic brand position within the market.
Our consistent brand marketing has allowed Glamp Good to generate 85% direct bookings, saving them $20,200 CAD in Airbnb fees in just one year.
02 • Branding
Spruce
Aspen
Tamarack
03 • Brand partnership
Happy Glamper
Spruce Tip IPA
Imagine tasting the forest you're glamping in! Well now you can.
We supported this brand partnership with naming and launch marketing services. Brewed in collaboration with Familia Brewing, the Happy Glamper is made with spruce tips foraged from Glamp Good and hops and grains from local suppliers.
04 • Tagline
Unwind in nature
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Unwind in nature •
04 • Social
